| Search
Engine Optimization Tasks |
Jungle
Spider |
Garden
Spider |
House
Spider |
| Create
site map for the spiders |
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| Link
a hidden image (1 on home pg) to this site map page |
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| Creation/review
of robots.txt file |
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| Creation/review
of target keyword list |
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| Creation/review
of synonyms list |
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| Creation/review
of common typos |
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| Creation/review
of descriptions of varying lengths |
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| Review
of competitive sites |
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| Top
10 Search Engine performance assessment (before) |
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Personalized
site assessment regarding your site's use of:
- graphics
- file name efficiency
- navigation
- use of style sheets
- quality of body copy |
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| Personalized
cost estimate for each site assessment component. |
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| Page
optimization |
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-Alt
texts for images |
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-META
Tags |
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-Window
Titles |
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-Footer
change |
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-Hidden
text |
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| Submit
the site to local directory/portal sites (up to
5) |
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| Submit
site to directory sites (OpenDir: AOL, Google, Netscape,
... ) |
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| Submit
site to premium directory sites (yahoo) |
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| Submit
the domain to top 10 search engines |
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| Submit
individual pages to top 10 search engines |
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| Submit
the site to free submission sites (5) |
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| Submit
to premium submission sites (Teoma/Ask, Lycos, NetSol) |
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| Top
10 performance assessment (after 30, 60 and 90 days) |
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| Optional
tasks that will improve search engine performance |
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Creation of optimized directories |
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Purchase of optimized domains |
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-
file renaming (plus changing some directory names) |
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- |
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Google Purchase of AdWords campaign |
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Link exchange report (Google) |
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Link checker report |
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Keyword bidding |
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